Media and Entertainment Sales Lead–Sales

10+ YearsFull time
See other open positions
Media and Entertainment Sales Lead
10+ YearsGraduation/Post Graduation

Responsibilities

  • Business Development & Revenue Growth Own end-to-end sales cycle: prospecting, solutioning, pitching, negotiation, and closure Drive new logo acquisition in the US M&E ecosystem and build a strong pipeline aligned with revenue targets Drive sales of our VideoReady platform and solutions, targeting OTT players, broadcasters, and media companies looking to accelerate their digital video capabilities Drive adoption of AI-led solutions within the Media & Entertainment vertical, including use cases such as content personalisation, intelligent content operations, ad yield optimisation, and audience analytics Identify and pursue high-value opportunities across OTT platforms, studios, broadcasters, and digital media companies Stakeholder Collaboration Work with pre-sales, solution and delivery teams to craft winning proposals
  • Collaborate with internal AI/GenAI teams to co-create industry-specific solutions and offerings tailored to M&E clients Partner with solution and delivery teams to craft differentiated VideoReady-led propositions for faster time-to-market and scalable video platforms Work cross-functionally with Marketing, Product, Legal, and Finance to accelerate deal cycles.
  • Market Intelligence & Thought Leadership Champion AI-first conversations with clients, driving use cases such as content personalisation, intelligent content operations, ad yield optimisation, and audience analytics Serve as an internal subject matter expert on M&E industry trends, competitive landscape, and buyer personas.
  • Provide insights to shape offerings and sales strategies Partner Ecosystem & Alliances
  • Collaborate with OEMs and product organisations for joint GTM, Sales, and implementation Leverage and co-sell with strategic partners (e.g., hyperscalers, platform providers, etc) to drive pipeline generation and accelerate deal closures Represent the company in industry events, conferences, and networking forums
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Requirements

  • At least 10 years of extensive industry experience, including a solid track record as a Sales Lead in an M&E-focused role within an IT services organisation.
  • Strong hunter mindset with a new business acquisition focus Strong understanding of the M&E industry landscape, media technology domain, and high-level OTT value chain.
  • Strong understanding of AI/GenAI applications in Media & Entertainment or ability to quickly build domain-led AI solutioning capability Sales experience in selling digital tech services to M&E organisations in North America for a midsize offshore/hybrid company
  • Ability to build strong relationships with decision-makers and influencers in the client organisations and articulate complex technology solutions Stay updated on M&E industry trends (OTT growth, content monetisation, AdTech evolution, AI in media, etc.)
  • Willingness to work in a fast-paced/high-growth work environment

Who we are

TO THE NEW is an AI-native digital engineering company helping enterprises build, modernize, and scale digital products, platforms, and experiences. We bring together expertise across AI, cloud, data, product engineering, and digital experiences to solve complex business challenges.

Established 2008
Newers 2200+
Enterprise clients 100+
Client locations 25+
Delivery centers 6
Great Place To Work Certified

Recognized 10 consecutive years

Work on technology that moves businesses forward

Enterprise AI

Building AI agents and intelligent workflows for real-world business use

Product & platform engineering

Engineering digital products built to evolve and scale

Cloud & intelligent operations

Modernizing cloud platforms and automating operations

Data, AI & decision intelligence

Turning enterprise data into actionable intelligence

Digital experience

Creating connected, personalized customer experiences

Grow your expertise in Media & Entertainment

From streaming platforms to AI-powered media operations, work across the technologies shaping how content is built, delivered, and monetized.

  • OTT platforms and VideoReady
  • Mobile, web, and Smart TV apps
  • Video monetization
  • Content localization and compliance
  • Media operations and post-production
  • AI-powered personalization and content workflows
  • Platform support and managed services

One global team. Built for what's next.

Connecting engineering talent, AI expertise, and enterprise ambitions across markets.

Our global footprint

Asia-Pacific Singapore (HQ)
North America New Jersey, US
India Delhi NCR
India Dehradun
Middle East Dubai, UAE
Asia-Pacific Sydney, Australia

Trusted by leading brands

PWC ALDI hilti tabcorp astro changi indigo audio enhancement Frasers HBF Macquarie bank haventree flg tata play

How we work

Own the outcome

Take responsibility from idea to delivery

Build together

Collaborate across teams and geographies

Keep evolving

Learn, experiment, and improve continuously

Life is Better Together

A glimpse into the milestones, wins, and everyday moments that shape life at TO THE NEW.

Annual Townhall

Annual Townhall

Celebrating milestones. Inspiring what's next

Geek Combat (Hackathon)

Geek Combat (Hackathon)

Turning bold ideas into real solutions

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Marathon

Going the extra mile, together

Diwali celebrations

Diwali celebrations

Bringing festive spirit to work

Women’s day

Women’s day

Empowering every voice, every day

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Bootcamp

Learning together. Growing every day

Ready to write your next chapter?

Join a team that values your voice as much as your code. We're hiring across all departments.