Overview

Engagement overview

Audio Enhancement partnered with TO THE NEW to modernize its pre-sales ecosystem and improve how school-specific technology solutions were designed, visualized, and estimated. Existing processes relied on manual workflows, static documents, and limited collaboration, making it difficult to configure solutions efficiently and provide accurate estimates.

TO THE NEW worked closely with the client to develop a unified Project Portal that enabled interactive solution design, real-time estimations, and streamlined collaboration. The platform simplified pre-sales activities while improving visibility, automation, and customer engagement across the sales lifecycle.

Our client

EdTech
 USA

Audio Enhancement is a U.S.-based education technology company that provides classroom audio, video, campus communication, and school safety solutions. Its integrated product portfolio helps schools improve classroom instruction, campus-wide communication, and learning environments through connected technology solutions.

Business objective

Audio Enhancement sought to modernize its pre-sales operations to improve collaboration, visualization, and commercial planning.

01

Digitize manual pre-sales workflows through a centralized project portal

02

Enable visual planning using interactive school maps and room-level solution design

03

Generate real-time project estimates to support commercial planning and funding decisions

04

Improve collaboration between internal teams, partners, and school districts

05

Increase transparency throughout the solution design and proposal process

Business solution

TO THE NEW developed a unified Project Portal to digitize and streamline the client's pre-sales processes.

  • Developed a centralized portal for managing end-to-end pre-sales activities

  • Enabled interactive mapping of classrooms, campuses, and solution layouts using uploaded school maps

  • Introduced real-time project cost estimation to support faster planning and proposal creation

  • Built configurable product mapping capabilities for classroom audio, video, communication, and safety solutions

  • Developed responsive web interfaces for seamless access across devices

  • Integrated role-based workflows to improve collaboration across sales and engineering teams

  • Established scalable cloud-native architecture to support future platform growth

  • Implemented DevOps practices and automated deployment pipelines to accelerate releases

Business impact

The engagement enabled measurable improvements in pre-sales efficiency, customer engagement, and operational visibility.

90% lower dependency on legacy systems

75% faster project design turnaround

3× faster customer proposal generation

Improved visibility across pre-sales activities and project information

Reduced manual effort through increased workflow automation

Simplified solution planning for sales teams and customers